I love the freedom to create work that reflects my culture and identity. My business allows me to merge art, storytelling, and empowerment, especially for first-generation Latinas, in ways that celebrate who we are. What I love most is knowing that my designs and workshops don’t just sell products, they create community and representation.

The biggest challenge has been balancing creativity with the realities of running a business. As a Latina entrepreneur, I’ve faced financial and systemic barriers, but also the personal challenge of valuing my own work and learning to charge what I’m worth. Managing growth while staying true to my mission is an ongoing journey.

The biggest lesson I’ve learned is that rejection can be redirection. I actually founded my business after a moment of rejection, and it showed me that sometimes closed doors are opportunities to create your own. I’ve also learned that representation matters, the work I create isn’t just for me, it’s for my community, and that responsibility fuels me every day.

My inspiration came from a moment of rejection. I couldn’t find a “Chingona” sticker that truly resonated with me, so I decided to create my own — and realized there was a whole community of first-generation Latinas and immigrants who wanted the same representation. That one design turned into a business rooted in culture, empowerment, and storytelling. Today, my business celebrates the identity of being “de aquí y de allá” and creates products that honor our heritage and resilience.

Outside of my business, I love creating collages and journaling as a form of self-expression and healing. I also enjoy hosting book club discussions focused on financial literacy and personal growth for Latinas. And of course, I love dancing; it’s something that always connects me back to my roots and community.

Beginner Canva Class: Create Like a Chingona