Direct-To-Consumer Live & Social Shopping Summit

Manchester Grand Hyatt San Diego September 18 – 21, 2025

Register Today

Welcome to VIVA SHOP. The first shopping platform of its kind committed to uplifting Latinx-owned and other businesses through DTC, live, and social shopping experiences.

Don’t miss us at ProXimo at AVANCE Global in San Diego!

Featured Speakers

Ana-Flores-Cultural-Strategist-Founder Ana-Flores-Cultural-Strategist-Founder

Ana Flores

Cultural Strategist & Founder

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Andrea Marquez

Host, This Is Small Business, Amazon

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Angie Gonzalez

CEO & Founder My Homegirls

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Annie Leal

Owner & Founder I Love Chamoy

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Bel Hernandez

Co-Founder LATINAFest

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Diana Gonzalez

CEO & Founder Cactus Foods

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Gelssy Rodriguez

COO, Moda 2000

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Gipsy Rodriguez

CMO, Moda 2000

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Luis Octavio Aguilar

Co-Founder Globitos

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Marcela Valladolid

Chef, Founder and CEO Matriarca Foods

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Margarita Arriagada

Founding Board Member, Latinas In Beauty

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Marinés Duarte

Host, Content Creator & Co-Founder, VIVA SHOP

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Naibe Reynoso

CEO & Founder Con Todo Press

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Pam Covarubbia

Coach & Podcaster Café Con Pam

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Rokael Lizama

Founder & CEO Rokael Beauty

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Shaira Frias

CEO & Founder Luna Magic

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Dra. Sofia Herrera

Co-Founder, Zenzsual & Tu Salud Intima

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Susie Jaramillo

CEO/CCO Co-Founder Encantos

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Viridiana Osorio

Owner & Founder Viridiana Designs

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Ydelays Rodriguez

Content Creator, Founder & CEO, Golden Dream Beauty

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Rea Ann Silva

Founder & CEO, Beautyblender

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Jessica Flores

Host & Content Creator.

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Jocelyn Ramirez

CEO & Founder, Todo Verde

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Reasons to Attend

  • Direct-to-consumer panels and keynotes featuring top Latinx brands.
  • Celeb-preneurs sharing multi-million-dollar roadmaps
  • Latinx businesses crushing live and social shopping
  • 25+ Latinx-founded brands to shop in the VIVA SHOP Lounge
  • VIVA SHOP LIVE Shopping Event @ ProXimo at AVANCE Global
  • Network with entrepreneurs, Creators, Banks and others
Download Agenda

Get your tickets TODAY!

VIVA SHOP Starting @ $199

1-Day Passes

Panels + Keynotes (9/18 and 9/19)

Shopping Lounge + Live Show (9/20)

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Proximo at AVANCE Global @ $599

Full 4-Day Access Passes (9/18 - 9/21)

Main Stage Speakers, Workshops, Expo & More

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Register Today! Starting @ $199

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