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VIVA SHOP is the premier Latino social commerce company connecting brands, creators, and consumers through live shopping, creator-driven content, affiliate commerce, AI-powered video, and a curated marketplace across platforms.

More than a shopping destination, VIVA SHOP is a community where culture drives discovery, trust inspires purchases, and creators help brands grow authentically at scale.

We work with emerging and established brands that want to reach U.S. Latino consumers through authentic creator-driven commerce. Beauty, fashion, food, wellness, home, lifestyle, family, and culturally relevant products are especially strong fits, but we're always looking for brands with great products and compelling stories.

No. Whether you're already selling on TikTok Shop or just getting started, we'll help determine the best path forward. We can assist with shop setup, onboarding, affiliate recruitment, live shopping strategy, and content creation so you're ready to scale.

We combine multiple growth engines under one roof—including UGC creators, affiliate marketing, live shopping, AI-generated video, email marketing, and our own VIVA SHOP community—to create consistent product discovery and sales opportunities instead of relying on a single marketing channel.

Every partnership is customized based on your goals. We offer flexible engagement models ranging from managed services and creator campaigns to live shopping programs and performance-based partnerships. After learning about your brand, we'll recommend the structure that makes the most sense for your business.

Anyone with a passion for creating authentic content can apply. Whether you're an experienced creator or just getting started, we're looking for engaging personalities who love discovering products, telling stories, and connecting with their communities.

Not at all. Some of the highest-converting creators are micro-creators with highly engaged audiences. We evaluate creators based on authenticity, content quality, consistency, and their ability to build trust—not just follower count.

Creators can earn through affiliate commissions, live shopping events, sponsored campaigns, content creation opportunities, and other brand partnerships available through the VIVA SHOP ecosystem. As you grow, additional opportunities become available.

Yes. We provide bilingual training, best practices, coaching, and resources to help creators improve their content, increase conversions, host live shopping events, and build long-term creator businesses.

No. Joining the VIVA SHOP Creator Community is free. Once accepted, you'll gain access to participating brands, educational resources, creator opportunities, and ongoing support designed to help you succeed.

Live Shopping combines live video with instant purchasing, allowing viewers to watch product demonstrations, ask questions in real time, and purchase featured products without interrupting the viewing experience. It's one of the fastest-growing forms of social commerce.

Live Shopping creates trust by letting shoppers see products demonstrated in real time, ask questions, hear honest recommendations, and purchase instantly. It combines entertainment, education, and commerce into one engaging experience.

Our live shopping events are hosted by trusted Latino creators, influencers, founders, subject matter experts, and members of the VIVA SHOP community. We match hosts to brands based on category expertise and audience fit.

Consistency matters more than frequency. While some brands benefit from weekly or even daily live sessions, we'll help develop a live shopping strategy that fits your products, audience, promotional calendar, and available inventory.

Products that are visual, demonstrable, and benefit from storytelling tend to perform exceptionally well—including beauty, fashion, food, kitchen, wellness, home, and lifestyle products. Limited-time offers, bundles, exclusive launches, and live-only promotions often drive the strongest engagement and conversion.